LH Bank penetrates a retail customer segment by highlighting LHB You, a lifestyle banking application that is easy to use, convenient and equipped with new functions to address the needs of customers in the new era. LH Bank prompts to launch a Happy Cash personal loan for customers to have an easy access to the service and know the approval results quickly. LH Bank also collaborates with a leading partner, Rabbit Card, to come up with a special Rabbit Card campaign "LHB You Avatar Edition" which is cool and unique.

        Ms. Chompoonoot Pathomporn, CEO and president of Land and Houses Bank Public Company Limited or LH Bank, revealed that the customers tended to change their lifestyle to a digital lifestyle, tying themselves to convenience with digital more and more. Thus, LH Bank has been enhancing the service level on digital platforms and developing digital products and services for all segments by focusing on expanding the new generation customer base who is interested in financial products in order to deliver a good experience and meet the banking lifestyle under the customer centric concept which centers around customers.

        “The launch of the LHB You application, a convenient financial lifestyle banking with integrated banking applications, receives good feedback from customers since the current trend of digital use of Thai people is considerably high, making a digital lifestyle to become a new way of life. More and more people are turning to online shopping and becoming the new normal digital finance that drives the community into a cashless society. To enable customers to easily access financial services anytime anywhere, LH Bank is committed to enhancing technological strengths with digital transformation to be advanced as to support service capabilities with seamless connection in all channels,” said Ms. Chompoonoot.

        Mr. Kelvin Foo, Chief Retail Banking Officer, added “Nowadays, customers are likely to use online digital lending services more and more due to their easy and convenient access to services. LH Bank opts to fulfill all customers’ needs by upgrading the digital platform with full services of financial transactions on LHB You application. We are ready to launch a Happy Cash personal loan product to help customers access the service easily and conveniently, with low interest rates starting from 5.5% for 3 months and fast approval within 1 working day, maximum loan limit of Baht 1.5 million, no personal guarantee or collateral required. Customers will receive money through their deposit account on LHB You application.”

        “LHB You” application will take you into a new and unique financial world. Customers can complete their financial transactions more conveniently and comprehensively without having to go to a branch. LHB You comes with smarter functions that fulfill and meet the financial needs, for example;
 

• Avatar Profile allows customers to create their own Avatar according to their financial lifestyle
• B-You Max savings account offers high interest rate of 6.00%* per year (for deposits not over Baht 10,000) with a debit card, free entry fee and annual fee forever. The conditions and interest rates will be subject to the announcement of the bank.
• Cardless cash withdrawal service at the ATM machines of other banks, SCB and BAAC
• More identity verification channels via NDID / Counter Service at 7-Eleven stores nationwide and all branches of LH Bank, customers can do anywhere anytime.
• LHB You Rewards, special privileges and promotions for new and existing customers, address all lifestyles of customers who use the service through LHB You.

        The bank has partnered with a leading partner to offer special privileges to encourage more customers to use LHB You. LH Bank has recently joined hands with Rabbit Card to tailor a special campaign from LHB You by designing a special collection of Rabbit Cards "LHB You Avatar Edition" that is very cute and unique. This is another key synergy to enlarge the customer base of a new generation as well as increasing the opportunity for customers to access personal loan transactions just a click away.”
 
        Mr. Kelvin Leung, managing director of Bangkok Smartcard System Co., Ltd. (BSS) or Rabbit Card, said “This is another big step for Rabbit Cards. With more than 10 years of experience and expertise in providing smart cards that replace cash by focusing on the new generation of customers with smart digital lifestyles, more than 16 million Rabbit Card users and rising trend every year due to the expansion of the nationwide infrastructure, We are therefore very pleased to cooperate with LH Bank in developing more diverse and comprehensive services to customers by providing identity verification service (Know You Customer: KYC) for customers of LH Bank, opening an online savings account by simply using one ID card at the service point of the ticket office of all BTS stations at no cost. Moreover, under this collaboration, it also increases convenience for Rabbit Card users to top up their Rabbit Card on My Rabbit application by choosing a payment method via LH Bank's mobile banking from 1 October 2023 onwards.